This post originally appeared on Entertainment Weekly.
Whether he’s reading to kids at the White House, hitting up local bookstores on Black Friday, or giving recommendations to his daughters, President Barack Obama may as well be known as the Commander in Books.
Potus is an avid reader and recently spoke to the New York Times about the significant, informative and inspirational role literature has played in his presidency, crediting books for allowing him to “slow down and get perspective.” With his presidency coming to an end this Friday, EW looked back at Obama’s lit picks over the years...
Whether he’s reading to kids at the White House, hitting up local bookstores on Black Friday, or giving recommendations to his daughters, President Barack Obama may as well be known as the Commander in Books.
Potus is an avid reader and recently spoke to the New York Times about the significant, informative and inspirational role literature has played in his presidency, crediting books for allowing him to “slow down and get perspective.” With his presidency coming to an end this Friday, EW looked back at Obama’s lit picks over the years...
- 1/19/2017
- by Mark Marino
- PEOPLE.com
Columbia University Journalism school’s Dean of Students Steve Coll fired back on Tuesday at Exxon Mobil’s allegations that postgraduate students misrepresented the company’s track record on climate change. Responding to the oil company’s complaint that a story, published as part of a project with the La Times, left out information provided by the company and misrepresented facts, Coll said the company offers no proof. “I have concluded that your allegations are unsupported by evidence,” Coll wrote in a rebuttal letter. Also Read: ExxonMobil Blasts Columbia University Journalism Students Over Climate Change Story He added that ExxonMobil...
- 12/2/2015
- by Jordan Chariton
- The Wrap
Journalists burned up social media Sunday evening with reaction to the scathing independent review on Rolling Stone’s “A Rape on Campus” story. The comments were widespread with an undertone of sheer amazement at the journalistic missteps that took place during the reporting process. The 12,866-word independent review authored by Columbia Journalism School Dean Steve Coll concluded that the Rolling Stone article is “a story of journalistic failure that was avoidable.” Twitter seemed to agree. Below is a look at some of the reaction. The most gobsmacking part of this Rolling Stone reporting debacle continues to be that no one talked to Jackie’s friends.
- 4/6/2015
- by Jordan Chariton
- The Wrap
Rolling Stone abdicated its journalistic responsibility and failed at almost all levels when it published its erroneous 9,000 word “A Rape on Campus” story in November, an external review published by Columbia Journalism Dean Steve Coll found on Sunday. “Rolling Stone’s repudiation of the main narrative in “A Rape on Campus” is a story of journalistic failure that was avoidable,” the review found. “The failure encompassed reporting, editing, editorial supervision and fact-checking.” In conjunction with the review, Rolling Stone has decided to retract the story, pulling it down from its website and replacing it with the Columbia Review of its reporting,...
- 4/5/2015
- by Jordan Chariton
- The Wrap
Rolling Stone will publish a review of its erroneous “A Rape on Campus” story in the next couple of weeks, managing editor Will Dana said Sunday. Steve Coll, dean of Columbia Journalism School, has led the review and will author the story for Rolling Stone. “Steve Coll has not filed yet, but I expect the report soon and the plan is to publish in the next couple of weeks,” Dana said. Also Read: Disgraced Rolling Stone’s Independent Review of Uva Rape Story Is Bad Omen (Guest Blog) In November, Rolling Stone published a story centered around a University of Virginia student labeled “Jackie,...
- 3/23/2015
- by Jordan Chariton
- The Wrap
Rolling Stone Magazine added a new editor’s note to its inaccurate University of Virginia campus rape story Monday.
Also Read: Rolling Stone Uva Rape Controversy: Friends of Alleged Victim Remember It Differently
The note, which will appear in the magazine’s next print issue, announced the next step in its internal review of what went wrong with reporter Sabrina Rubin Erdely’s “A Rape on Campus” story.
In Rs 1223, Sabrina Rubin Erdely wrote about a brutal gang rape of a young woman named Jackie at a party in a University of Virginia frat house [“A Rape on Campus”]. Upon its publication, the article...
Also Read: Rolling Stone Uva Rape Controversy: Friends of Alleged Victim Remember It Differently
The note, which will appear in the magazine’s next print issue, announced the next step in its internal review of what went wrong with reporter Sabrina Rubin Erdely’s “A Rape on Campus” story.
In Rs 1223, Sabrina Rubin Erdely wrote about a brutal gang rape of a young woman named Jackie at a party in a University of Virginia frat house [“A Rape on Campus”]. Upon its publication, the article...
- 12/22/2014
- by Jordan Chariton
- The Wrap
Two-time Pulitzer Prize winner Steve Coll has been named dean of the Columbia University Graduate School of Journalism. He will replace Nicholas Lemann, who has been the school's dean since 2003. Both Coll and Lemann are veterans of the New Yorker. In addition, Coll covered the financial world and South Asia at the Washington Post. Coll takes the reins at one of the country's top journalism schools at a time of dramatic change in the industry. Gone are the days when Columbia served as a feeder for many of the country's most highly...
- 3/19/2013
- by Brent Lang
- The Wrap
Durex is launching an ad campaign targeting the gay community in the run-up to the Sydney Mardi Gras festival.
The campaign revisits an idea introduced by the condom-maker last year, which featured a giant cock dressed as a builder. This year, the big bird is clad as a cowboy to promote Durex’s featherlite ultra thin condoms.
The campaign also targets the lesbian community for the first time with Play O orgasmic gel, with a ring of stars representing an orgasm.
The ads were created by Havas, and will run as print ads in Star Observer, DNA Magazine, Lotl, Sx, Axn Cult. They will also run on JCDecaux bus shelters, Avant Card postcards and on websites including Mardi Gras, Same Same, Lotl, Manhunt and Pink Rewards. Media was by Zenith Optimedia and Pink Media Group.
Steve Coll, Ecd, Havas Worldwide Australia, said: “You’d think this idea would have required a lot of persuasion.
The campaign revisits an idea introduced by the condom-maker last year, which featured a giant cock dressed as a builder. This year, the big bird is clad as a cowboy to promote Durex’s featherlite ultra thin condoms.
The campaign also targets the lesbian community for the first time with Play O orgasmic gel, with a ring of stars representing an orgasm.
The ads were created by Havas, and will run as print ads in Star Observer, DNA Magazine, Lotl, Sx, Axn Cult. They will also run on JCDecaux bus shelters, Avant Card postcards and on websites including Mardi Gras, Same Same, Lotl, Manhunt and Pink Rewards. Media was by Zenith Optimedia and Pink Media Group.
Steve Coll, Ecd, Havas Worldwide Australia, said: “You’d think this idea would have required a lot of persuasion.
- 1/30/2013
- by Robin Hicks
- Encore Magazine
Film-maker Michael Moore says Kathryn Bigelow's controversial Oscar-nominated Zero Dark Thirty will make you hate torture
The Us film-maker Michael Moore has defended Kathryn Bigelow's controversial Oscar-nominated film Zero Dark Thirty as "a disturbing, fantastically-made movie" that "will make you hate torture".
In an extended post on Facebook, Moore said he did not buy critics' argument that the film glorifies torture by showing its use during the search for Osama bin Laden. He also dismissed suggestions that the film erroneously depicted torture as a vital tool in the hunt for al-Qaida's figurehead. Figures ranging from Us senators John McCain and Dianne Feinstein to Pulitzer prize-winning journalist and terrorism expert Steve Coll have criticised Bigelow and her screenwriter Mark Boal for their approach on Zero Dark Thirty, and the film is the subject of an investigation by the Us Senate intelligence committee.
"I guess where I part with most...
The Us film-maker Michael Moore has defended Kathryn Bigelow's controversial Oscar-nominated film Zero Dark Thirty as "a disturbing, fantastically-made movie" that "will make you hate torture".
In an extended post on Facebook, Moore said he did not buy critics' argument that the film glorifies torture by showing its use during the search for Osama bin Laden. He also dismissed suggestions that the film erroneously depicted torture as a vital tool in the hunt for al-Qaida's figurehead. Figures ranging from Us senators John McCain and Dianne Feinstein to Pulitzer prize-winning journalist and terrorism expert Steve Coll have criticised Bigelow and her screenwriter Mark Boal for their approach on Zero Dark Thirty, and the film is the subject of an investigation by the Us Senate intelligence committee.
"I guess where I part with most...
- 1/28/2013
- by Ben Child
- The Guardian - Film News
Zero Dark Thirty, despite garnering five Academy Award nominations and proving a success domestically at the box office, has drawn continuous fire for its depiction of torture. Namely, critics ranging from Sens. John McCain and Dianne Feinstein to Pulitzer Prize-winning journalist and terrorism expert Steve Coll have alleged that the movie inaccurately presents torture as a means to an end -- the end being the successful killing of Osama Bin Laden in May 2011 -- when it's debatable whether enhanced interrogation techniques produced useful information. Documentary filmmaker Michael Moore, who has been outspoken in the belief that torture is immoral,
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- 1/25/2013
- by Erik Hayden
- The Hollywood Reporter - Movie News
Was Ben Affleck too sexy for an Oscar nomination? Oscarologist Tariq Khan wonders if the actor's prominently displayed abs in "Argo" hurt his chances with the directors' branch. Fox News -Addprediction:85:4:Click to predict Best Picture Oscar:addprediction- Jennifer Lopez tells E! that she wants to win an Oscar: "'I think everybody that has ever taken acting seriously would love to be recognized in that way,' Lopez told me yesterday ... 'Of course! Why not?'" Kathryn Bigelow defends he depiction of torture on "Zero Dark Thirty": "Those of us who work in the arts know that depiction is not endorsement ... On a practical and political level, it does seem illogical to me to make a case against torture by ignoring or denying the role it played in U.S. counter-terrorism policy and practices." Los Angeles Times Pulitzer Prize-winner Steve Coll has an alternate view of torture in "Zero Dark Thirt.
- 1/17/2013
- Gold Derby
Film-maker takes to La Times to suggest criticism of 'torture-endorsing' film be directed at Us counter-terrorism policy instead
The Oscar-winning director of Zero Dark Thirty, Kathryn Bigelow, has defended her controversial film about the hunt for Osama bin Laden against continuing allegations that it endorses the use of torture in an article for the La Times.
Describing herself as a "lifelong pacifist", Bigelow said she supported "every American's First Amendment right to create works of art and speak their conscience without government interference or harassment". She added: "I support all protests against the use of torture and, quite simply, inhumane treatment of any kind."
Bigelow and her screenwriter, Mark Boal, have come under intense pressure from media commentators, politicians and even members of the body that organises the Oscars, the Academy of Motion Picture Arts and Sciences, since Zero Dark Thirty was first screened for critics. The Us Senate intelligence...
The Oscar-winning director of Zero Dark Thirty, Kathryn Bigelow, has defended her controversial film about the hunt for Osama bin Laden against continuing allegations that it endorses the use of torture in an article for the La Times.
Describing herself as a "lifelong pacifist", Bigelow said she supported "every American's First Amendment right to create works of art and speak their conscience without government interference or harassment". She added: "I support all protests against the use of torture and, quite simply, inhumane treatment of any kind."
Bigelow and her screenwriter, Mark Boal, have come under intense pressure from media commentators, politicians and even members of the body that organises the Oscars, the Academy of Motion Picture Arts and Sciences, since Zero Dark Thirty was first screened for critics. The Us Senate intelligence...
- 1/17/2013
- by Ben Child
- The Guardian - Film News
Steve Coll, the author of a Pulitzer-Prize-winning book on Osama bin Laden, has joined the chorus criticizing the depiction of torture in "Zero Dark Thirty." The CEO of the New America Foundation said in a new essay that the film, which chronicles the manhunt and death of the al Qaeda leader, said the movie, written by former journalist Mark Boal, bills itself as a "reported film" but makes for "shoddy reporting." "Boal and [director Kathryn] Bigelow have offered two main responses to the criticism they have received. One is that as dramatists...
- 1/15/2013
- by Alexander C. Kaufman
- The Wrap
Pulitzer Prize-winning journalist and terrorism expert Steve Coll has joined the chorus of voices debating Zero Dark Thirty's depiction of torture. The film, which follows the hunt to track down Osama bin Laden, garnered five Academy Award nominations on Thursday and is hitting wide release this weekend. Story: The War Over Torture in 'Zero Dark Thirty' In a new essay in The New York Review of Books, Coll, a staff writer at The New Yorker and author of Ghost Wars: The Secret History of the CIA, Afghanistan and Bin Laden, from the Soviet Invasion to September 10, 2001, takes aim at director Bigelow's claim
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- 1/11/2013
- by Erik Hayden
- The Hollywood Reporter - Movie News
Indiewire caught up with Oscar-winning documentarian Alex Gibney at the TCA Winter Press Tour in Pasadena, where he'd come to talk about the television premiere of his film "Mea Maxima Culpa: Silence in the House of God" on HBO. We'll have a full interview with the filmmaker about that doc closer to its air date on Monday, February 4 at 9pm -- in the meantime, we spoke with Gibney about the piece he wrote for Salon in December titled "'Zero Dark Thirty' is indefensible," part of the ongoing debate about the depiction of torture in Kathryn Bigelow's film, the latest volley in which has come from Steve Coll in the New York Review of Books. (Bigelow addressed the topic herself at the New York Film Critics Circle Awards.) Gibney told Indiewire about what led him to write the piece and what the reaction has been like. I received,...
- 1/11/2013
- by Alison Willmore
- Indiewire
Ad agency Havas Worldwide Sydney has launched an outdoor and print campaign for Greenpeace to raise awareness about the impact tuna fishing has on marine wildlife.
The ads feature a tuna sandwich with a turtle in the middle, and are designed to get consumers to think about the brand of tuna they are buying.
Greenpeace was engaged in a campaign against John West, a brand the environmental group says uses unsustainable fishing methods, until yesterday. Greenpeace now reports winning its campaign, with John West agreeing to change the way it sources tuna.
Steve Coll, the agency’s Ecd said: “We’re keen supporters of the work of Greenpeace and are very pleased to lend our creative resources to an important campaign like this.”
Credits:
Havas Ww team: Executive Creative Director: Steve Coll Copywriter: Jeremy Vernon Art Director: Ben Pearce Agency Producer: Warrick Nicholson Group Account Director: Scott McIntyre Agency Partners:...
The ads feature a tuna sandwich with a turtle in the middle, and are designed to get consumers to think about the brand of tuna they are buying.
Greenpeace was engaged in a campaign against John West, a brand the environmental group says uses unsustainable fishing methods, until yesterday. Greenpeace now reports winning its campaign, with John West agreeing to change the way it sources tuna.
Steve Coll, the agency’s Ecd said: “We’re keen supporters of the work of Greenpeace and are very pleased to lend our creative resources to an important campaign like this.”
Credits:
Havas Ww team: Executive Creative Director: Steve Coll Copywriter: Jeremy Vernon Art Director: Ben Pearce Agency Producer: Warrick Nicholson Group Account Director: Scott McIntyre Agency Partners:...
- 12/5/2012
- by Georgina Pearson
- Encore Magazine
Sony has launched a new campaign promoting the simplicity of its Nex camera range by mocking amateurs who buy professional equipment they don’t know how to use.
The “Dslr gear – no idea” campaign focuses on owners of digital single lens reflex cameras who are baffled by them. it aims to persuade them that if they only use auto mode then they might as well buy its automatic Nex camera.
The campaign has been created by Havas Worldwide and produced by Photoplay Films.
Di Shepherd, marketing manager for digital imaging at Sony Australia said, “Through the Dslr quality without the difficulty campaign, we want to create awareness amongst consumers that there are alternative cameras available for non-professionals who want to take better photos as part of their leisure and social activities.”
Campaign credits:
Creative Agency: Havas Worldwide Sydney Executive Creative Director: Steve Coll Digital Creative Director: Jay Morgan Creative: Chris Johnson...
The “Dslr gear – no idea” campaign focuses on owners of digital single lens reflex cameras who are baffled by them. it aims to persuade them that if they only use auto mode then they might as well buy its automatic Nex camera.
The campaign has been created by Havas Worldwide and produced by Photoplay Films.
Di Shepherd, marketing manager for digital imaging at Sony Australia said, “Through the Dslr quality without the difficulty campaign, we want to create awareness amongst consumers that there are alternative cameras available for non-professionals who want to take better photos as part of their leisure and social activities.”
Campaign credits:
Creative Agency: Havas Worldwide Sydney Executive Creative Director: Steve Coll Digital Creative Director: Jay Morgan Creative: Chris Johnson...
- 11/14/2012
- by mumbrella
- Encore Magazine
Columbia University has added three jurors to the board that chooses winners of the Pulitzer Prize. New Yorker writer Steve Coll, playwright Quiara Alegria Hudes and Miami Herald executive editor Aminda Marquez Gonzalez will join the 19-member board that selects those who will earn American journalism's highest honor, the university announced Tuesday. Coll (left), a two-time Pulitzer winner, spent 20 years at the Washington Post, where he eventually served as managing editor. He is the author of seven books and has been a staff writer at the New Yorker since 2005. Hudes won the...
- 10/23/2012
- by Alexander C. Kaufman
- The Wrap
The old school executive creative director’s days are at an end, argues Euro Rscg Sydney’s Ecd Steve Coll
I started my career in advertising in Belfast in the mid 1990s, in the capacity of junior copywriter/ glorified tea-maker. It was a far cry from Madison Avenue. But our Ecd was firmly in the Don Draper mould. His every utterance was to be treasured like the very tears of the saints from heaven above. And, in fairness to him, it was the same in every other decent agency. It was a model for a time when agencies produced Print, TV and Radio. And a Creative Director, like the legendary Dave Trott, could point to proven excellence in all.
But, as the sixth season of Mad Men goes into production, its fair to say the role immortalized by Jon Hamm’s character is under threat.
Last year, when Fallon announced...
I started my career in advertising in Belfast in the mid 1990s, in the capacity of junior copywriter/ glorified tea-maker. It was a far cry from Madison Avenue. But our Ecd was firmly in the Don Draper mould. His every utterance was to be treasured like the very tears of the saints from heaven above. And, in fairness to him, it was the same in every other decent agency. It was a model for a time when agencies produced Print, TV and Radio. And a Creative Director, like the legendary Dave Trott, could point to proven excellence in all.
But, as the sixth season of Mad Men goes into production, its fair to say the role immortalized by Jon Hamm’s character is under threat.
Last year, when Fallon announced...
- 9/18/2012
- by mumbrella
- Encore Magazine
Euro Rscg has appointed former Amnesia Razorfish creative director Jay Morgan to the role of digital creative director.
Announcement:
Sydney, 12 September, 2012
Steve Coll, Executive Creative Director Euro Rscg, announced today the appointment of Jay Morgan to the role of Digital Creative Director.
Jay joins Euro from Amnesia | Razorfish where he played a key role in helping to land the Qantas account. He also looked after the creative for BT Financial,Sportsgirl, P&O Cruises and the Blackberry Anz and Asia Pacific accounts.
Prior to Razorfish Jay was the National Digital Creative Director of Southern Cross Austereo where he helped build the company’s digital creative abilities going on to win Mfa, Adma, Acra awards and Iab, Aimia finalists.
“I’m super excited to be joining an agency with a desire to embrace creative at all levels, especially the digital experience. I’ve had the privilege of observing the commitment to...
Announcement:
Sydney, 12 September, 2012
Steve Coll, Executive Creative Director Euro Rscg, announced today the appointment of Jay Morgan to the role of Digital Creative Director.
Jay joins Euro from Amnesia | Razorfish where he played a key role in helping to land the Qantas account. He also looked after the creative for BT Financial,Sportsgirl, P&O Cruises and the Blackberry Anz and Asia Pacific accounts.
Prior to Razorfish Jay was the National Digital Creative Director of Southern Cross Austereo where he helped build the company’s digital creative abilities going on to win Mfa, Adma, Acra awards and Iab, Aimia finalists.
“I’m super excited to be joining an agency with a desire to embrace creative at all levels, especially the digital experience. I’ve had the privilege of observing the commitment to...
- 9/12/2012
- by Georgina Pearson
- Encore Magazine
An inadequately crafted submission could explain why the Nab Break Up campaign didn’t make the shortlist in the Creative Effectiveness category at Cannes, the agency’s creative chief Ant Keogh has suggested.
Clems Melbourne’s Break Up campaign won the PR grand prix at Cannes last year, and was tipped to do well in the effectiveness category last week by Euro Rscg’s creative director Steve Coll, who won the award before with his previous agency, Amv Bbdo.
“I can’t say why Break Up didn’t make the cut. But it could be because of our submission,” Mumbrella was told by Keogh, who judged the Press Lions last year.
“There is obviously a craft to writing an effectiveness paper, and that could have played a part in why the campaign is not on the shortlist,” he said.
Flying the flag for Australia this year is Watermark for Bundaberg Rum by Leo Burnett Sydney,...
Clems Melbourne’s Break Up campaign won the PR grand prix at Cannes last year, and was tipped to do well in the effectiveness category last week by Euro Rscg’s creative director Steve Coll, who won the award before with his previous agency, Amv Bbdo.
“I can’t say why Break Up didn’t make the cut. But it could be because of our submission,” Mumbrella was told by Keogh, who judged the Press Lions last year.
“There is obviously a craft to writing an effectiveness paper, and that could have played a part in why the campaign is not on the shortlist,” he said.
Flying the flag for Australia this year is Watermark for Bundaberg Rum by Leo Burnett Sydney,...
- 6/18/2012
- by Robin Hicks
- Encore Magazine
Sony Australia and Sony Mobile Communications have launched a joint new campaign which showcases their new smartphone and television products by targeting “Digital Entertainment Junkies” -people who consume digital content across screens and on the move.
Logie-winning Australian actor Richard Roxburgh narrates the voice over for the Tvc, which is dedicated to ”two-screen jugglers, with one eye on the show, and the other on telling the world you’re watching the show”, among other archetypal consumers.
The campaign integrates content from other Sony division including Men In Black, The Amazing Spider-Man and The Vow (Sony Pictures) and Gran Turismo 5 (Sony Computer Entertainment). The campaign launches today and will be in market for several months. The first airing will be during the finale of hit talent contest show The Voice.
Sony Mobile Oceania managing director John Featherstone, said in a press release, “This campaign brings to life Sony’s passion for entertainment in every format,...
Logie-winning Australian actor Richard Roxburgh narrates the voice over for the Tvc, which is dedicated to ”two-screen jugglers, with one eye on the show, and the other on telling the world you’re watching the show”, among other archetypal consumers.
The campaign integrates content from other Sony division including Men In Black, The Amazing Spider-Man and The Vow (Sony Pictures) and Gran Turismo 5 (Sony Computer Entertainment). The campaign launches today and will be in market for several months. The first airing will be during the finale of hit talent contest show The Voice.
Sony Mobile Oceania managing director John Featherstone, said in a press release, “This campaign brings to life Sony’s passion for entertainment in every format,...
- 6/18/2012
- by Cathie McGinn
- Encore Magazine
Leo Burnett Sydney’s Watermark campaign for Bundaberg Rum is flying the flag for Australia in the Creative Effectiveness category at Cannes.
It is the only Australian entry in the category, with Break Up for Nab and Grey Melbourne’s Ripple Effect for the Transport Accident Commission missing out.
Only shortlisted entries from the previous year are eligible for the award, which aims to prove the impact of a creative idea on an advertiser’s business.
Entries are weighted, with strategy and idea both counting for 25%, and results 50%.
Euro Rscg creative director Steve Coll, who won a creative effectiveness award last year when he was at Amv Bbdo, tipped Clems Melbourne’s Break Up campaign for Nab and Grey Melbourne’s Ripple Effect for the Tac in an opinion piece he wrote for Mumbrella last week.
It is the only Australian entry in the category, with Break Up for Nab and Grey Melbourne’s Ripple Effect for the Transport Accident Commission missing out.
Only shortlisted entries from the previous year are eligible for the award, which aims to prove the impact of a creative idea on an advertiser’s business.
Entries are weighted, with strategy and idea both counting for 25%, and results 50%.
Euro Rscg creative director Steve Coll, who won a creative effectiveness award last year when he was at Amv Bbdo, tipped Clems Melbourne’s Break Up campaign for Nab and Grey Melbourne’s Ripple Effect for the Tac in an opinion piece he wrote for Mumbrella last week.
- 6/18/2012
- by Robin Hicks
- Encore Magazine
As the Australian contingent heads for Europe for next year’s Cannes festival, Australia is in with a shot at the prized Grand Prix for Effectiveness, argues last year’s winner Steve Coll.
The argument in favour of creative awards is being made more vigorously than ever. Surprisingly, it’s not creative agencies making the case. It’s our clients.
Some of the world’s best marketers are embracing creative awards like never before. And nowhere is this more apparent than at Cannes, recently rebranded as the Festival of Creativity.
For several years, Cannes has been consistently demonstrating the correlation between work that works and work that wins. Matt Beispiel, Senior Director of Global Brand Development for McDonald’s, points to a measurable difference. “We’ve seen an Roi 54% higher with creative that wins at Cannes Lions than creative that doesn’t.”
Andy Fennell, Cmo of Diageo, puts it succinctly.
The argument in favour of creative awards is being made more vigorously than ever. Surprisingly, it’s not creative agencies making the case. It’s our clients.
Some of the world’s best marketers are embracing creative awards like never before. And nowhere is this more apparent than at Cannes, recently rebranded as the Festival of Creativity.
For several years, Cannes has been consistently demonstrating the correlation between work that works and work that wins. Matt Beispiel, Senior Director of Global Brand Development for McDonald’s, points to a measurable difference. “We’ve seen an Roi 54% higher with creative that wins at Cannes Lions than creative that doesn’t.”
Andy Fennell, Cmo of Diageo, puts it succinctly.
- 6/14/2012
- by mumbrella
- Encore Magazine
When he was killed Sunday, Osama bin Laden was hiding in plain sight-in a small town next to Pakistan's military academy. David A. Graham on the clues that gave him away, and how the U.S. Navy practiced for the raid.
When the end came, it wasn't in the desolate cave of popular imagination, and it wasn't in a remote, rocky moonscape but in a picturesque military town. Months of work by U.S. intelligence agencies, beginning with a tip in August 2010, eventually led a team of Navy SEALs to a huge compound in Abbottabad, Pakistan, where they found-and killed-Osama bin Laden Monday night.
Related story on The Daily Beast: The Hunt for Osama's Son Hamza Bin laden
Photos: Inside Osama bin Laden's Hideout
The location came as a surprise to many: Abbottabad is the center of Pakistan's military training, and it's just over 30 miles from Islamabad, the nation's capital,...
When the end came, it wasn't in the desolate cave of popular imagination, and it wasn't in a remote, rocky moonscape but in a picturesque military town. Months of work by U.S. intelligence agencies, beginning with a tip in August 2010, eventually led a team of Navy SEALs to a huge compound in Abbottabad, Pakistan, where they found-and killed-Osama bin Laden Monday night.
Related story on The Daily Beast: The Hunt for Osama's Son Hamza Bin laden
Photos: Inside Osama bin Laden's Hideout
The location came as a surprise to many: Abbottabad is the center of Pakistan's military training, and it's just over 30 miles from Islamabad, the nation's capital,...
- 5/2/2011
- by David A. Graham
- The Daily Beast
MSNBC’s David Shuster, unrestrained Tweeting antagonist, might be getting his very own show on CNN, according to Felix Gillette at The New York Observer. Gillette reports that Shuster and Michel Martin of NPR recently filmed a pilot for the network that “featured medical and opinion segments, and included appearances by several current CNN contributors, including Chrystia Freeland, the U.S. managing editor for the Financial Times and Jeffrey Toobin of The New Yorker.” This rumor comes after a disastrous first quarter for CNN. According to The New York Times, the network’s “main hosts [lost] almost half their viewers in a year.” There may be hope yet in this potential new Shuster-Martin project, the wonkiness of which sounds like it would rival that of the tragically under-appreciated Fareed Zakaria G.P.S., which has, in the past, featured Steve Coll, Rory Stewart, and Vanity Fair’s own Michael Lewis as guests,...
- 4/2/2010
- Vanity Fair
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