Wkyc viewers got a very unpleasant surprise on Thursday night ... in the form of "Matlock."
NBC's Cleveland affiliate decided to pre-empt the network's Thursday night lineup with a re-run of a "Matlock" TV movie from 1992 called, "The Legacy."
With NBC falling to fifth place -- behind Univision -- recently in February sweeps, and both its new shows and once-strong Thursday night lineup struggling to generate consistent ratings, Wkyc-tv decided that a 21-year-old "Matlock" feature might generate higher ratings than re-runs of "The Office" and "Law & Order: Svu" and a new episode of "1600 Penn," which the affiliate bumped to Saturday night beginning at 1 a.m. According to their website, they plan to employ the same scheduling strategy next week.
Commenters on the Wkyc-tv website expressed outrage and bewilderment at the move. "Because what I'd love is to sit down to a nice tv movie from 1992, as I'm sure would most of your regular Thursday night viewers.
NBC's Cleveland affiliate decided to pre-empt the network's Thursday night lineup with a re-run of a "Matlock" TV movie from 1992 called, "The Legacy."
With NBC falling to fifth place -- behind Univision -- recently in February sweeps, and both its new shows and once-strong Thursday night lineup struggling to generate consistent ratings, Wkyc-tv decided that a 21-year-old "Matlock" feature might generate higher ratings than re-runs of "The Office" and "Law & Order: Svu" and a new episode of "1600 Penn," which the affiliate bumped to Saturday night beginning at 1 a.m. According to their website, they plan to employ the same scheduling strategy next week.
Commenters on the Wkyc-tv website expressed outrage and bewilderment at the move. "Because what I'd love is to sit down to a nice tv movie from 1992, as I'm sure would most of your regular Thursday night viewers.
- 3/1/2013
- by Alex Moaba
- Huffington Post
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