Starting today, Paramount+ is the new streaming home of Showtime, the latest in a string of moves at major media companies looking to integrate their offerings to boost engagement and reduce churn.
The launch adds Showtime’s edgier programming to the Paramount+ library for $11.99 a month. Paramount+ lives on without Showtime in a $5.99 Essential Plan.
“By adopting the boundary-pushing programming of Showtime onto our platform, Paramount+ has fortified itself as the ultimate total household destination in streaming,” said Tom Ryan, President & CEO, Paramount Streaming. “Together, these powerhouse brands will showcase the breadth and depth of our content offering from across Paramount. At this price point, we’ll put the value of the Paramount+ with Showtime plan up against any other.”
The moves comes just over a month after Warner Bros. Discovery added Discovery+ streaming content to HBO Max and changed its name to just Max. Discovery+ remains a standalone service.
The launch adds Showtime’s edgier programming to the Paramount+ library for $11.99 a month. Paramount+ lives on without Showtime in a $5.99 Essential Plan.
“By adopting the boundary-pushing programming of Showtime onto our platform, Paramount+ has fortified itself as the ultimate total household destination in streaming,” said Tom Ryan, President & CEO, Paramount Streaming. “Together, these powerhouse brands will showcase the breadth and depth of our content offering from across Paramount. At this price point, we’ll put the value of the Paramount+ with Showtime plan up against any other.”
The moves comes just over a month after Warner Bros. Discovery added Discovery+ streaming content to HBO Max and changed its name to just Max. Discovery+ remains a standalone service.
- 6/27/2023
- by Jill Goldsmith
- Deadline Film + TV
Paramount Plus is taking a page from ViacomCBS’s Pluto TV streaming service with the launch of 18 linear channels that let subscribers surf through always-on themed collections of shows — just like old-fashioned television.
On Thursday, Paramount Plus launched Live Channels, a new feature that curates popular shows and movies on the service in linear channels, pulled from ViacomCBS properties including CBS, Comedy Central, MTV, Nickelodeon, BET and the Smithsonian Channel as well as from other sources.
The themed “live” channels, streaming 24 hours per day, feature the service’s most-streamed genres, such as Kids & Family Fun, Crime & Justice and Reality TV: Competitions, as well as fan-favorite franchises such as “Star Trek,” “SpongeBob SquarePants” and “Paw Patrol.”
Paramount Plus is adopting the linear TV-style model pioneered by Pluto TV, which Viacom acquired in early 2019. Tom Ryan, founder of Pluto TV, was elevated to president and CEO of ViacomCBS Streaming a year ago.
On Thursday, Paramount Plus launched Live Channels, a new feature that curates popular shows and movies on the service in linear channels, pulled from ViacomCBS properties including CBS, Comedy Central, MTV, Nickelodeon, BET and the Smithsonian Channel as well as from other sources.
The themed “live” channels, streaming 24 hours per day, feature the service’s most-streamed genres, such as Kids & Family Fun, Crime & Justice and Reality TV: Competitions, as well as fan-favorite franchises such as “Star Trek,” “SpongeBob SquarePants” and “Paw Patrol.”
Paramount Plus is adopting the linear TV-style model pioneered by Pluto TV, which Viacom acquired in early 2019. Tom Ryan, founder of Pluto TV, was elevated to president and CEO of ViacomCBS Streaming a year ago.
- 12/9/2021
- by Todd Spangler
- Variety Film + TV
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