Sultan, a charismatic workaholic known for his determination and never-lose attitude crosses paths with Asra, a lively and carefree university student and friend of Sultan's sister, Hala.
Asra gave her diamond necklace to Hala, who then misplaced one earring from the set. Meanwhile, Asra rejects a good marriage proposal because she has developed feelings for Sultan.
Asra's brother persuades their mother to send Asra's marriage proposal to Sultan. Upon learning of this, Sultan attempts to act uninterested and wants time to think.
Asra persuades Sultan to bring the marriage proposal, as her mother wishes to adhere to all traditions. Although Sultan takes some time, he ultimately agrees and prepares to bring the proposal to her family.
Asra's mother expresses some concerns about Sultan's proposal, as he provided a blank cheque. However, Sarwar assures her that Sultan is a good match for Asra. Now, Asra and Sultan are set to have their engagement ceremony.
Sultan recalls his past, seeking revenge against Parizay by persuading her to leave her home and marry him. He admits that his actions are driven by the humiliation he felt when they were in school. Now, it's Asra and Sultan's wedding day.
Sultan tells Asra about his old friend Areeba, who wanted to marry him and he liked her too. Moreover, Sultan is angry at Asra for messaging her family to bring breakfast. Asra gets upset because of Sultan's harsh behavior with her.
Sultan's frequent conversations with Areeba are causing Asra distress, but Sultan reassures her that Areeba is just a friend and there's nothing to worry about. They visit Asra's home and enjoy a family dinner together.
Sultan recalls his parents' past conflicts from his childhood. Despite initially promising to take full responsibility for Asra's transportation to the salon, Sultan grows impatient and abandons Asra there, heading to the venue alone.
Sarwar gifts Asra a credit card. Later, when Sultan and Asra go shopping, Sultan manipulates Asra into paying for everything including a very expensive watch.
Asra becomes upset with Sultan's frankness towards his female friends, which also affects Sultan's mood. Later, Asra plans a birthday surprise for Sultan, and Sarwar gifts him his favorite car, which he refuses to accept.
Sultan slyly convinces Asra to ask Sarwar for a car, showing his knack for manipulation. Asra slowly starts understanding Sultan's cunning ways, unraveling the complexities of his schemes.
Sultan's sudden comment about Asra's long nails not suiting her leads her to decide to trim them for his sake. She finds herself puzzled by Sultan's abrupt shifts in behavior. While Sultan tries to meet Parizay but doctor doesn't allow him
Asra and Alizeh go to an exhibition, then to the mall where Asra sees Sultan with another girl. Asra confronts him, but he denies any wrongdoing, which is shocking for both Alizeh and Asra.
Following a heated confrontation with Sultan, Asra decides to leave his home and return to hers. However, she encounters fierce opposition from her mother.
Asra begins to regret her marriage with Sultan, while he wrestles with his emotions but remains guarded. Meanwhile, Parizay's recovery progresses steadily.
Sarwat intervenes to reconcile Sultan and Asra. Sultan, seizing the opportunity, brings Asra home, albeit boasting about his love and maturity compared to her.
Asra helps Hala finalize her marriage proposal, which strengthens their friendship bond. Meanwhile, Parizay visits her parent's house only to discover they've left the country. Later, Nofil is scheming against Sultan.
Sultan is testing Asra's patience with harsh treatment while she strives to maintain their relationship. Later, Sarwat's heart breaks as she witnesses Sultan with a random girl at a hotel.
Sultan's harsh behavior is forcing Asra to transform herself completely, according to his preference. Meanwhile, Sarwat and Alizeh advice Asra to handle the situation regarding Sultan's disloyalty.
As Sultan's taunts weigh heavily on Asra, a new tenant named Mashal enters the picture, offering Asra a sense of solace and friendship in her time of need.
Sultan and Asra have a big argument after Sultan gets comfortable with Alina at Hala's pre-wedding event. Sultan taunts Asra for the absence of Sarwar and Shayan at the event.
Before her wedding, Hala's words deepen the conflict between Asra and Sultan, while Nofil seeks help from Parizay and Chandni to teach Sultan a lesson.
With Mashal's support, Asra regains confidence, surprising Sultan with her newfound demeanor. On the other hand, Nofil moves ahead with his scheme to trap Sultan.
Sultan continues to overlook Asra in favor of Alina. However, he gets envious when he overhears a conversation between Mashal and Asra, learning about Israr.